Sigfus

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Posts tagged sigfus Lauren valenzuela
Sigfus Collaborative Fall Photo Shoot

Lauren decided to change things up for the first Sigfús photo shoot of Autumn. Centering this project on Sigfús’ firm belief that “even in the darkness, we can bloom!” we find the beauty around us/ in us, even among the pains we experience in this sometimes-harsh life. This belief is applicable to every woman, so why not invite a few other women to share this vision? Bringing a mixed minimalistic/ emotional aesthetic to life, in the arid yet breathtaking desert setting of Tucson. A dark color palate of black, grey, crimson and burgundy, new statement earrings- snakes, river rocks, and tassel dangles included, made this the perfect project for some deep and moody modeling. The overall desired content demanded the capability to enter a specific mind space and Lauren was beyond confident that Maddy was the gal for the job.

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A Neighborhood Story: Photoshoot with Elayna and Priscilla

It was 5:00 pm and the sun wasn’t even close to setting, but we were determined to make the Tucson photoshoot as successful and non-sweaty as we could.

Usually, the Golden Hour is the best time for shoots according to… photographers and the owner of Sigfus, Lauren. We laughed, nervously, when she parked the car and stepped outside because it was close to 110 degrees, although it felt like 200. We had photos that needed to be shot, and shot quick! We were on a time crunch and Lauren wanted to shoot at least five styles of her statement earrings. 

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How do you define self worth?

Oh self-worth. Not to be confused with self-love. Self-love or self-care is important, but today we're talking self-worth.

Self-worth is a huge contributor to how we function and live our lives day to day. If we have little self-worth we can live very unhealthy lifestyles that ultimately hurt us and the people around us. I think if we get really honest, we have all either consciously or unconsciously asked these questions,

"Am I enough?" 

"Am I lovable?"

"Do I matter?'


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