Sigfus

Blog

Celebrate Joy with These Inspiring Women

Introduction

At Sigfus, we welcome  women who are in their highest points in life - and their  lowest. We understand there are times we all need a break, trust us, you are not alone. Therefore, when we take a step back to figure out what gives us joy and  ignites the fiery passion within us once again.

We connected with a couple of inspiring women who shared what brings them joy in those moments when the world can sometimes feel a little dark.

Read More
Sigfus Collaborative Fall Photo Shoot

Lauren decided to change things up for the first Sigfús photo shoot of Autumn. Centering this project on Sigfús’ firm belief that “even in the darkness, we can bloom!” we find the beauty around us/ in us, even among the pains we experience in this sometimes-harsh life. This belief is applicable to every woman, so why not invite a few other women to share this vision? Bringing a mixed minimalistic/ emotional aesthetic to life, in the arid yet breathtaking desert setting of Tucson. A dark color palate of black, grey, crimson and burgundy, new statement earrings- snakes, river rocks, and tassel dangles included, made this the perfect project for some deep and moody modeling. The overall desired content demanded the capability to enter a specific mind space and Lauren was beyond confident that Maddy was the gal for the job.

Read More
Beauty and Belonging

I’ve been thinking a lot about what makes us human, what makes us women. What it is we crave and desire most and know in our depths we are incomplete without? The past few weeks have been a good reminder of two of those rudimentary factors – Beauty and Belonging. This thought process was kindled at the Sigfús team meeting table. As I took in the diverse group of women around me I heard the words inside of myself. “Beauty and Belonging.” The six of us bonded together by these words. Such a lovely and talented group of women coming together with purpose and passion; with goals of empowering other women, promoting creativity and community. Each one brought there by beauty and consequently found belonging. Since that meeting there have been several instances in which these words came ringing back.

Read More
On food, love, and the healing nature of connection

Folks who meet me at a farmers market slinging plant-based eats often have a moment of pause when they learn that creating plant-based food is just one part of my life. As a trauma work practitioner and educator, I started spending more time in kitchens as a way of coming back to myself in a body and heart focused, non-heady kind of way. Work days full of lots of head and heart work left me feeling mentally drained, but my body as though it still had so much excess energy to shake off. Despite a regular practice of exercise and movement, I needed something playful and low stress that allowed me to reconnect with myself. 

Read More
A Neighborhood Story: Photoshoot with Elayna and Priscilla

It was 5:00 pm and the sun wasn’t even close to setting, but we were determined to make the Tucson photoshoot as successful and non-sweaty as we could.

Usually, the Golden Hour is the best time for shoots according to… photographers and the owner of Sigfus, Lauren. We laughed, nervously, when she parked the car and stepped outside because it was close to 110 degrees, although it felt like 200. We had photos that needed to be shot, and shot quick! We were on a time crunch and Lauren wanted to shoot at least five styles of her statement earrings. 

Read More
How do you define self worth?

Oh self-worth. Not to be confused with self-love. Self-love or self-care is important, but today we're talking self-worth.

Self-worth is a huge contributor to how we function and live our lives day to day. If we have little self-worth we can live very unhealthy lifestyles that ultimately hurt us and the people around us. I think if we get really honest, we have all either consciously or unconsciously asked these questions,

"Am I enough?" 

"Am I lovable?"

"Do I matter?'


Read More
Southwest Femininity with Kendra Paige Hall

I am so happy to introduce you all to my sweet friend Kendra. 

When I think of Kendra and style, the first words that come to mind are "southwest femininity". Kendra is a beautiful person inside and out, and I love her very much. I am happy to have her on my team and to share a little bit about her!  We did a photo shoot a few months back with Nieves Montano and we had such a blast! All photos are by Nieves and to see more of her work, CLICK HERE or follow her on social media under @nievesmontano

Read More
Celebrating National Happiness Month!

Did you know that August is considered National Happiness month!? I didn't either, but what a great thing to get behind! Check out the blog post below written by Joanna of the LocalJo. Photos are of my gorgeous friend Michaelle snapped by my friend Rachel. When I think of anyone who exudes great joy and happiness, it is definitely Michaelle! She is so full of light and love and is absolutely magnetic to be around!

Read More
Serendipitous friendship? Meet Sigfus Elite Ambassador Alyssa Smith

I start this blog by saying serendipitous chance because I feel like when you meet people that you vibe with and they become good friends, it's very serendipitous! I met Alyssa while attending one of her workshops in Phoenix. I subscribe to an email here in Tucson from Creative Tribe. Creative Tribe is another awesome venture! They host workshops and different events that bring women together to be creative and help them meet new people. Creative Tribe also keeps you up to date with other creative things happening in your area. They posted about a social media marketing workshop in Phoenix and that is where I met Alyssa. 

Read More
Summer Bash

Oh what a time we had! I came together with an excellent group of people to host a Summer Bash in the style of a pop-up market! There was music, food, drinks, and lots of shimmying. You know its a good party when long after the event everyone is still hanging around dancing. Dj Mother Tierra is such a fun DJ and gets everyone into the party. 

Read More
Photo Shoot with Ashley Dylan

I had the pleasure of heading to phoenix for a photo shoot with the super talented Ashley Dylan, aka @ashthemash. When Ashley first walked up to me and Alyssa she had a huge grin on her face and my first thoughts were "oh my gosh this girl is freaking cute". Ashley was excited to meet us and gave us all a big hug. I knew right away this was going to be a great shoot.

Read More
Summer Solstice Dinner with The Nomad Kitchen

Last night I had the honor of attending one of the Nomad Kitchen dinner parties. The night was set up as a curated dinner party where multiple women could come and network and support and encourage one another in a styled setting. I was invited to be a guest at the dinner and I contributed the gift of a custom made pair of earrings for each guest that attended.

Read More
First Photo Shoot with Nikita Marie Photography!

I had the pleasure of being introduced to Nikita by a mutual friend. I reached out to her to see if she would like to do a photo shoot with me and Nikita was happy to do it! When I met Nikita I immediately thought "okay, this girl is so cool". Nikita has an easy going confidence and seems like the kind of girl you could just kick back and talk with for hours. I knew from this encounter she would be fun to work with. 

Read More